adword and adsense

What is the Difference between AdWords and AdSense? How does it work?

Post byPrashant Rai 1 09/01/2018

Share post this current content

What is the Difference between AdWords and AdSense?

Latest Update: Google Adwords name is changed now is “Google Ads“.

What is Google AdWords?

Google Adwords is a Google Online Advertising Software which is based on Google Algorithms, if you want to promote your business or website via online then Google AdWords is very popular for promoting your business, they provide your keyword in every time on top in search engine but it depends on your good relevant content, unique keywords, user friendly landing page, quality score and your high bid.

Google AdWords

What is Google AdSense?

Google AdSense is an advertising platform or you can say program by Google. This program is developed for website publishers who want to show targeted text, video or image advertisements on website pages and you can earn money when website visitors view or click the ads through the mobile device, laptop, computer, mac book etc.

The advertisements are managed by Google Support Team and Web publishers simply need to make a free AdSense account and AdSense provide a Jave Script code and you use this code on your website for display your ads.

Google Adsense

How Does Adsense Work for publishers?

First of all, you create your AdSense account via Gmail. And you follow this concept…

  1. Should be above 18 years old.
  2. Should be the website for more than 3-6 months.
  3. Should be more content on your website.
  4. Should be relevant and quality content.

Difference Between AdWords And AdSense

Before you can start using Google Adsense and Adwords, you have to understand the difference between the two, and we can help. Read through this manual to have a better understanding between both. Are you a small business owner who is looking to start advertising online? Before you begin posting advertisements, it is essential to learn the distinction between Google AdSense and AdWords.

AdWords is a tool to get advertisers and Google AdSense is a tool to get company owners. We help you to begin with advertisements online and break down the differences. AdWords – It’s interesting to note who Google does not make any money! Its own advertisements define its gains.

Which comes out to over $35 billion annually, that is a pretty impressive amount. You could create video advertisements, print advertisements, and mobile ads. You may pay. The entire goal of AdWords is to show your company info to individuals who’re already searching for comparison subjects.

In this manner, you have a better prospect of converting viewers. AdWords provides free accounts to individuals and businesses. Google AdSense is a tool for site owners that certifies them to post ads. Fundamentally, you apply to Google AdSense plus they review your website. Once they’ve approved you as a publisher, you’ll be given a code that you may use to put advertisements on your site.

Where on your website you locate the ads you can determine, and you receive a cut of the profits that Google earns from its AdSense earnings. Google AdSense will examine your website and provide relevant advertisements. The advertisements won’t be for competitors to your company but will contain comparable keywords. Google AdSense vs AdWords – you can become an individual of AdWords and AdSense.

Search engine marketing pro might enable you to generate relevant keywords for your marketing effort that is online. For example, your own advertisement says Contact us for more information and if you have a plumbing company, you’d need the link to connect to your contact page. Search engine optimization professionals might help companies of any size sort out their marketing efforts and may help polish advertisements.


Both are used for advertising and earn money but you have to follow the Google algorithm and rules. You can use Google AdWords for online advertising and you can use Google AdSense for online earn money via your website, blog, and Youtube.

Reply Comments This Post


You can subscribe for daily newsletter from praidigital related to online marketing!

PRAI is the pool of achievement and quality skills. Our vigorous experts are trying continuously to establish & distinguish best strategies, which might meet your targets & expectations globally.Our dedicated and enthusiastic team of professionals provides you the tailored web design and digital marketing services. Excessive to say! We Are "All In One Web Solution For You" based in Noida, Delhi-NCR | India.

Follow Us

Our Latest Blog News